As SFMOMA confronts the reality of works produced in digital media, it must meet yet another challenge to the integrity and logic of its method of presenting art. Throughout the past century, the museum's traditional role as the framer of unique and valuable objects has been challenged by artists who embrace technologies of mass reproduction, appropriate everyday objects, or create ephemeral work. Consequently, museums have had to continually find new means of maintaining control, value, and identity. If we accept the idea that a museum is an institution that enhances and, some might even say, creates art by framing objects and images, then we must respond to the installation, performance, and digital artists who demand new ways of framing their work.
-- Aaron Betsky, former SFMOMA Curator of Architecture, Design, and Digital projects